The real estate industry doesn’t suffer from a lack of leads—it suffers from a lack of consistent, quality follow-up. In this session, we’ll explore how top-performing agents and teams are using automation, behavioral triggers, and CRM intelligence to instantly engage new leads, prioritize hot prospects, and spark conversations that lead to closings. Learn how to leverage the right technology stack to work smarter, not harder—because speed to lead and relevance of response still win the day.

This sessions is part of the iOi Innovation Education Track* – content in development

*NAR’s Innovation, Opportunity & Investment initiative is evolving from an annual summit to a year-round, always-on collective. iOi offers real-time updates on emerging technologies, and continuous access to educational resources, enhanced communication channels, and in-person events that connect real estate professionals and the PropTech community. Learn more here.